A content plan with a purpose
We build content around your customers’ questions, your vehicles or services and the reasons someone should trust your business. A dealership may need stock walkthroughs and buying guidance. A workshop may need process explanations and close-ups of the work. The plan should reflect those differences.
What is included
Core social media management covers planning, scripts, editing, captions, scheduling, publishing and public comment replies. Daily Stories can use inventory updates, supplied footage and existing content. Feed posts and Reels are agreed with you based on platform, content availability and account performance.
Two ways to film
Supply footage using our scripts and filming guidance, or let us arrange a videographer. We agree shoot frequency, locations, responsibilities, turnaround and approvals in the proposal. Daily Stories do not mean a new shoot every day.
Choose the platforms that matter
We recommend a platform mix around your audience and production capacity rather than promising every format everywhere. Instagram, Facebook, TikTok, YouTube or other channels can be considered where they fit the business. We adapt the content to the selected platforms.
Community and optional services
Public comment replies are included. Answering DMs, qualifying enquiries and handing them to your team is an optional service with agreed coverage. Paid advertising, SEO and Google Business Profile management are also separately scoped. Reports help us refine content and understand which activity creates useful customer conversations.